Expertise in Media relations

Amplifying Institutional Message Through Strategic Media Relations

High-Level Media Counsel & Diplomacy

  • Serves as the primary media gatekeeper and strategic counsel for local and international press.

  • Conducted "murder-board" sessions for the Ambassador and Mission Director to prepare them for press engagements.

  • Provided executive communications support, preparing press release, speeches, talking points, briefing notes and messaging for senior leadership.

  • Prepared sensitive briefing notes, political flash updates, and daily morning briefs for the Ambassador and Washington principals.

Global Campaign

Coverage & Visibility

  • Ensured large scale media coverage and media engagement of UNICEF's the largest Typhoid Conjugate Vaccine (TCV) campaign for 97% coverage (43.7 million children), MICS 2025, and the launch of Child Manifesto.

  • Ensured positive media coverage that elevates UNICEF's impact for 495,838 total beneficiaries including 272,873 children.

  • Ensured public outreach and media engagement promoting U.S. COVID-19 assistance and vaccine donations.

Media Infrastructure & Coordination

U.S. Ambassador Marcia Bernicat prior to a press conference in 2018 in Dhaka.